Online workshops for growers in Africa - Floriday
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Floriday academy

For growers who want to get the most out of Floriday 

Unlock Your Sales Potential with Floriday

Floriday connects you as a grower to the largest digital marketplace for flowers and plants — giving you direct access to more buyers, and greater visibility in the market. Our platform is built to help you sell smarter, not harder. By using Floriday, you can showcase your offer in real time, reduce manual work, and ensure that your products are seen — and bought — by the right customers, across multiple sales channels. The better you master Floriday, the more value you unlock.

Why invest in learning Floriday?

  • Sell more, directly to more buyers — including retailers and international partners
  • Improve margins by cutting out unnecessary steps and simplifying logistics
  • Get found faster with product visibility tools that match buyer demand
  • Work efficiently with real-time stock, prices, and order processing
  • Stay in control of your offer, availability, and channels — all in one place.

Get started with our workshops

With our workshops, we teach you step by step how to set up Floriday correctly and apply it in everyday use. You can attend these workshops without having any experience with Floriday or use them to deepen or refresh your knowledge.

Beginner

Start working in Floriday

In this online workshop we learn you how to start your Floriday account, how the dashboard works and how to set various settings such as notifications and preferences.

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Beginner

Catalog

The catalog is the basis for growers starting with Floriday. In this workshop, you will learn how to publish your items correctly for buyers worldwide.

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Direct purchasing

Do you want to sell your flowers and plants directly to buyers through direct trade? For this purpose, Floriday offers different functions for day trading, weekly trading and futures trading. By indicating in the product catalog which flowers and plants you have available, the available supply will appear in your store. The buyer can visit your store directly or search for items within all the available offerings in Floriday.

Beginner

Offers and purchasing tips

Learn how to work with offers and purchasing tips and increase your sales through Floriday.

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Beginner

Contracts and standing orders

Learn how to create contracts, customer-specific offer rules for long-term agreements, placing and managing standing orders. 

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Beginner

Processing orders and sales orders (fulfilment)

Learn how to handle deliveries, order receipt notifications, correct deliveries and how to use the purchase orders overview. 

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Read it step by step in our helpcenter

To the helpcenter

Floriday for users

Can Kaya

Owner Middenweg Flowers

Some 70 to 80 per cent of irises are sold directly. Middenweg has been using Floriday for all its sales activities for over two years. “That has made my job a lot easier and clearer,” says Can. “It is easy to display our stock range, covering all types, sizes, lengths and weights. We used to have to list that sort of detail out separately for each customer on paper. Thanks to Floriday, we have a better overview and our stock is always displayed correctly to our buyers.”

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